Board of Directors

Chairman and Chief Executive Officer
Mingjun Lin

Mingjun Lin served as our chairman of board of directors since May 2021 and our chief executive officer since December 2020. He has substantial experience in automotive internet media. He is the founder of Haitaoche, a China-based e-commerce platform for imported automobiles. Prior to founding Haitaoche in 2015, Mr. Lin held senior management positions with TOM Online and Tencent, and he was the founder of SUV.cn, a vertical online media that focused on SUV customer communities. 

Director and Chief Financial Officer
Director and Chief Financial Officer
Lucy Yi Yang has served as our company’s chief financial officer since August 2019 and as director since August 1, 2022. Prior to joining Kaixin, Ms. Yang served as strategic investment director and financial controller for Jomoo, a leading manufacturer and supplier of home products, such as kitchen and bathroom units, in China. Prior to that, she was chief financial officer at Wellong Etown, an internet-based logistics company. Ms. Yang has also worked at the Bank of New York Mellon as vice president and controller, where she formulated strategic financial plans, participated in asset restructurings, and worked on numerous large domestic and cross-border M&A transactions. Ms. Yang received a master’s degree in Computer Science from Saint Joseph’s University in the U.S. She is a certified public accountant, and a member of American Institute of Certified Public Accountants (AICPA).
Director
chen

Deqiang Chen has served as our director since May 2021. He is the general manager of Wenzhou Fude Property Co., Ltd. since 2013 and consultant to Wenzhou Zhongxiao Culture Co., Ltd. since 2016. He served as the chairman of board of Fude Feida Petrochemical Whole Set Equipment Limited Company during 2003-2013. With over 10 years of successful entrepreneurship, Mr. Chen is equipped with rich business management experience and social and economic resources. Mr. Chen holds an MBA degree from Guanghua School of Management of Beijing University.

Director
gu

Xiaolei Gu has served as our director since May 2021. He is Director of Strategic Development Department with the Companny since November 2020. He served as chief media content officer of Haitaoche Limited during 2015-2020 and chief media content officer of Beijing Yunfeiyang Technology Company during 2009-2014. Mr. Gu has rich experience and expertise in the auto industry.